Here’s what I got so far. I’m giving you a look at the fall book from a year ago, the last monthly book (November) and then the new fall book (December). The year ago number and the December number represent a seasonal book where as the November is just one month so the real comparison in this case should be the 1 year ago vs December at least in terms of apples to apples.
You can see that the Fan has lost a little bit of share and TSN has picked up some audience. The Fan not enough for them to panic I would think and TSN not enough for them to high five. Now that TSN is out of the 1 range, and almost completely in the 3 (except the 2.7) it will be interesting to see what the trend looks like over the next year.
|1 year ago||november||december|